
How to Sell What Your Customers Can’t Live Without
Are you selling vitamins or painkillers? Customers always pay to fix pain now. Learn how to shift your message and make your offer irresistible.
Are you selling vitamins or painkillers? Customers always pay to fix pain now. Learn how to shift your message and make your offer irresistible.
Maximize your business’s efficiency and profitability by focusing on your top customers and top products.
Businesses can increase profits by specializing and offering fewer products or services that provide significant value to customers.
Taking a good hard look at your business’s product and service offerings may uncover simple opportunities for profit improvement.
If you want to increase profits in your business, the common method is to crank up the advertising spending. This can be expensive and ineffective as spraying water towards a bucket!
Can a business offering fewer products result in more sales? Consider the many benefits of offering fewer products.
Some business owners have trouble saying NO for various reasons, and this often costs them financially. Learn how to increase profits by saying, ‘NO’!
Business owners: Does this statement resonate with you? The worst 20% of your products consume 80% of the company’s resources.
Businesses with seasonal goods or services must prepare themselves for the lean periods. Here we explore 5 strategies to improve sales throughout the year.
Are there certain parts of your business that you feel have to be done by you – the business owner?
Customers will always buy a pain killer when they have a headache – it’s a “must-have” product. Vitamins are only a “nice to have” items. You want to position your offerings as pain killers, not vitamins.
Instead of giving a discount on price, have you considered adding value instead?
But you can learn from real stories about business owners’ challenges and breakthroughs.
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