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Category Archives: Solutions

Establishing a Baseline for Business Growth

Since it’s the beginning of a new calendar year, it’s a great time to make sure your business has a baseline for measuring growth in 2013. If you can measure your activities and results properly, you can quantify your growth. Each of the following should be available to you for each month of last year as well as the total for last year: Reven... Continue reading

The Virtual Office of the Future is Now!

The virtual firm is becoming a more common reality. We at The Business Therapist® Inc. are certainly living the dream. Take today for example: This morning I woke up in a 1884 hand-hewn log home in Pennsylvania and reviewed a business advisory proposal which I then sent via email to Rich Thornton, (the Director of Research and New Product Develo... Continue reading

The Importance of Your Business’s Web Presence

With the Internet used by 78% of North Americans*, and Google reporting that approximately 89% of web users research products and services online before they buy* - a good web presence is essential. A good web presence is not just about having a well branded, comprehensive, up to date website - social media also plays a crucial role. It’s no ... Continue reading

Non-Google Analytics

Google Analytics is a great (free) tool for determining where your website leads are coming from. You can decide to advertise in different ways: on LinkedIn, publish a blog or place an ad in your industry’s digital publication. When a potential customer show up at your website, Google Analytics will tell which advertising source created the lead.... Continue reading

Shareholders Agreement – Advice

A good shareholders agreement is one you hope you never have to use. Any corporation with more than one shareholder should have one in place, but not many actually do. The corporate law firm should prepare the final document, but there are 4 major issues the shareholders can iron out themselves before they start paying lawyers fees: Disability –... Continue reading

How to Hire an Employee – Quick Tip

So what’s the best thing about your business? – The people! So what’s the worst frustration about your business? – The people! I have a short and sweet suggestion: Hire for attitude, train for skill. I first heard this saying from Herb Kelleher, who was the founder of Southwest Air. He found it was too hard to change attitudes, but skil... Continue reading

Business School Simplified!

We know most business owners don’t have formal business training. They learn from the 'school of hard knocks'. But when you search the web for business knowledge it is absolutely overwhelming. How do you know who to trust? Which body of knowledge is more valuable? At The Business Therapist® we have spent many years filtering through what is i... Continue reading

Turn Customer Service Problems into Profits

Idea #1 - When a customer service problem comes to your attention, stop and ask a couple questions before reacting to it:  Is this customer service issue an exception?  Is this customer service problem an isolated incident? An example is a furniture company that made 98 timely deliveries to happy customers and two ‘could have been prevented... Continue reading

Video Systems for Visual Business Owners

Back in the old days, we used procedures manuals for recording our systems. At the old accounting firm it was call the 'How We Do It Here' manual. The documented systems came in handy. One of the most valuable was a one page 5 step  process of how to reset the internet connection when it stopped working. When the internet stops working the team s... Continue reading

Improving Business Communications

In our interactions with businesses looking to grow for cash and freedom, we hear time and again that businesses are slacking in their commitment to effective digital communications among team members and with their customers or clients. There are some fantastic web based tools out there to help businesses get organized and commit to effective dig... Continue reading