Category Archives: Small business coaching

Social Media Marketing – Doing it Right

I recently came across an article in a business magazine that asked small business owners if they utilize social media marketing. I was surprised to see the negative responses.

Comments included things like, “No we don’t use social media sites to advertise. We’re an established business and our customers know where to find us.” What about new customers? What about better serving existing customers? Continue reading →

Improving the Family Dynamic in a Family Owned Business

Family and business can be like oil and water. The two dynamics are often complete opposites. Here are some tips to help deal with the challenges that are unique to family businesses.

Family decisions can be completely emotional – Business decisions can be unemotional.
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Helicopter Rides $29 – A Quick Study on Increasing Your Business Revenues

Although you may not agree with their approach, the concept used by the Dam Helicopter Company may assist you in increasing the average transaction value in your own business. Continue reading →

Rory McIlroy is a Great Role Model for a Small Business

I recently happened to meet a client of mine who specializes in parking lot repairs inspecting a job, – but this job was done by a competitor.
As we stopped to chat, he was clearly upset he lost the job. He felt he should have won the contract, but didn’t.
Since he is golfer, I suggested we compare this scenario to Rory McIlroy and his Master’s golf loss. I asked, “Why don’t you look at this job as the Masters and your business as Rory McIlroy?” Continue reading →

Sharing Small Business Work Ethics with the New Generation

Sharing Small Business Work Ethics With the New Generation.
In my experience as a small business advisor, I have noticed that when my clients share their work ethics with their employees, everyone benefits. Is it possible that not enough small business owners are making an effort to share their work ethics? Continue reading →

Just Get on the Bike! Start a Small Business

Aspiring small business owners have a lot of fears about what could go wrong. So I share the “learning to ride a bike” analogy. I suggest it’s like they have a bike sitting in the driveway and they want to learn how to ride it. They have walked around it 20 times. But they are afraid to get on the bike! Continue reading →

Trick Yourself to Get Free Business Advice

Why is it that we can look at another small business and see what they are doing right or wrong so easily? I was looking for a grocery store in Sedona, Arizona. The store in the plaza only has the … Continue reading →

3 Ways to Make Time for Small Business Planning

If you feel paralyzed by the daily demands of running a small business, consider the following three ideas to make time for business strategic planning. Continue reading →

Cash is King! 5 Tips to Manage Your Business Cash Flow

Making a small business profit is not the same thing as having cash on hand – or your business cash flow. My advice for small business owners: Cash is king! Cash is what enables a business to pay its owner’s … Continue reading →

The Power of Intention

My good friend and mentor Rick Solomon says: “The world doesn’t care what you think. It just reflects it back as the truth.” This powerful advice for business owners can help strengthen their own intentions and goals in small business management and leadership. Continue reading →