Category Archives: Product business help

Back to Business Basics

By Paul Foster

Many business owners desperately seek methods to attract new customers. Consider businesses you frequent; why are you a loyal customer? Continue reading

Be Different by Better Positioning Your Expertise

By Paul Foster

When your business positions its expertise in a way that adds real value to the customer, the conversation moves from ‘How much is it?’ to ‘What incredible value!’ and eliminates the competition. Continue reading

Eliminating Customer Service Issues

By Paul Foster

If your business has specific ‘black and white’ written instructions or systems to deal with customer service issues that arise time and time again – everyone benefits – the business owner, the customers and the employees. Continue reading

Pricing Strategy

By Paul Foster

Are you pricing to the 10% of customers that are never happy? You tend to hear the 10% crowd loud and clear when they complain, but forget that the other 90% are happy. Continue reading

We Are Expanding into the UK Marketplace!

By Paul Foster

The teams at The Business Therapist® are excited to confirm our entry into the U.K. marketplace! Although we have performed services for U.K. business owners as early as October, 2003, we are currently marketing our services to this market once again. Continue reading

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