Category Archives: Business inspiration

Mutual Respect in the Workplace is Free

By Paul Foster

If you survey the employees of any business and ask them to rank what is important to them respect always ranks higher than money. Let’s explore the benefits of a respectful workplace. Continue reading

Simple Advertising Advice for Businesses

By Paul Foster

The most important part of any advertisement is the HEADLINE. Since the real purpose of an ad is to generate a response or an inquiry. Once the headline grabs you, you should then be directed with a CALL TO ACTION. Continue reading

Pricing Strategy

By Paul Foster

Are you pricing to the 10% of customers that are never happy? You tend to hear the 10% crowd loud and clear when they complain, but forget that the other 90% are happy. Continue reading

We Are Expanding into the UK Marketplace!

By Paul Foster

The teams at The Business Therapist® are excited to confirm our entry into the U.K. marketplace! Although we have performed services for U.K. business owners as early as October, 2003, we are currently marketing our services to this market once again. Continue reading

Aligning Personal and Business Goals

By Paul Foster

If you are unsure of your personal goals, with what do you align your business future? Proper alignment between the business owner’s personal goals and their business goals is necessary for a healthy, wealthy business! Continue reading

Email Etiquette Reminders for Business

By Liz Grady

Email is the most effective manner of communication in business today. Often proper etiquette is overlooked in haste. Here are a few email etiquette reminders. Continue reading

3 Ways to Motivate Yourself and Your Team

By Paul Foster

In the book, ‘The Magic of Thinking Big’ by David J. Schwartz, Ph.D suggests: “To activate others, to make them enthusiastic, you must first be enthusiastic yourself.” Dr. Schwartz provides 3 ways to get motivated or activated. Continue reading

Does IQ Matter in Business?

By Paul Foster

I have just completed reading Successful Intelligence by Dr. Robert Sternberg. He makes a good case for reducing the reliance on tests like SAT scores in order get accepted to a College or University. Continue reading

Good Customer Service Makes all the Difference

By Paul Foster

As a business advisor, I always take note of customer service. Ever since I had a really bad rental car experience, I have been looking to find a better rental agency, and I think I found one! Continue reading

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